Logo vs. Brand Identity: What’s the Difference and Why It Matters
A logo is important—but it’s not your entire brand. Many business owners think a logo and a brand are the […]
April 24, 2025
Logo Files Explained: What Formats You Need and Why They Matter
Once your logo design is complete, your designer will send you a package of files. But if you’re not familiar
Why AI Can’t Replace a Human Logo Designer (Yet)
AI is everywhere—from writing blog posts to generating images, and even designing logos. With dozens of AI-powered logo makers on
What to Expect When You Hire a Professional Logo Designer
Hiring a professional logo designer is an exciting step toward building a powerful brand. But if it’s your first time,
Why Cheap Logos Cost More in the Long Run
When you’re starting a business, it’s tempting to cut costs wherever possible. And one of the first places many entrepreneurs
What Makes a Logo Look Expensive? 6 Design Traits That Elevate Your Brand
Not all logos are created equal. Some instantly radiate sophistication, trust, and premium quality—before a single word is read or
Why Your Startup Needs a Logo Before Anything Else
Launching a startup is an exhilarating journey filled with countless decisions. Amidst product development, market research, and assembling a team,
Beyond Trends: How to Make Your Logo Future-Proof
Trends come and go, but a logo should stand the test of time. While it’s tempting to follow the latest